George Franklin Insurance
5147 S Lakeland Dr, Ste 3, Lakeland, FL 33813
View this agency's profile to learn more about their services.
City directory
Lakeland households and business owners trust local agents to navigate carrier appetite shifts, underwriting requirements, and the claims process.
Compare local agents, coverage options, and specialties to find the right fit for your insurance needs.
5147 S Lakeland Dr, Ste 3, Lakeland, FL 33813
View this agency's profile to learn more about their services.
5115 S Lakeland Dr, Suite 3, Lakeland, FL 33813
View this agency's profile to learn more about their services.
4684 E County Road 540A, Lakeland, FL 33813
View this agency's profile to learn more about their services.
122 E Main St, Lakeland, FL 33801
View this agency's profile to learn more about their services.
210 N Missouri Ave, Unit 118, Lakeland, FL 33802
View this agency's profile to learn more about their services.
1700 S Florida Ave, Lakeland, FL 33803
View this agency's profile to learn more about their services.
4732 US Highway 98 N, Lakeland, FL 33809
View this agency's profile to learn more about their services.
124 S Florida Ave, Suite 204, Lakeland, FL 33801
View this agency's profile to learn more about their services.
1233 Bartow Rd, Lakeland, FL 33801
View this agency's profile to learn more about their services.
1745 E Edgewood Dr, Lakeland, FL 33803
View this agency's profile to learn more about their services.
Learn about insurance coverage options specific to Lakeland residents.
Lakeland homeowners pay ~$3,800/year for insurance. Learn how roof age, wind mitigation, and location affect your rates, plus proven ways to save money.
Home InsuranceLakeland homeowners pay $2,000-$4,000/year for insurance. Learn how wind mitigation inspections save $1,500+ annually and understand your coverage options.
Car InsuranceLakeland drivers pay $2,438/year for car insurance—$16 less than FL average. Compare top carriers, discounts, and save up to 40% with telematics programs.
Car InsuranceLakeland drivers pay $2,438-$2,660/year for auto insurance. Learn about Florida's no-fault PIP requirements, I-4 corridor risks, and how to save.
Business InsuranceLakeland business insurance for logistics, distribution & manufacturing. Learn about workers' comp, fleet coverage, warehouse protection & I-4 corridor risks.
General Insurance EducationComplete guide to insurance in Lakeland, FL. Understand Florida's no-fault auto laws, hurricane risks, and homeowners insurance challenges in Polk County.
Lakeland homeowners typically pay around $3,800 per year for homeowners insurance, which is lower than coastal Florida cities like Miami (averaging over $5,300) but higher than the national average. Your actual cost depends on factors like your home's age, roof condition, and the mitigation features you have in place.
Roof age is the single biggest factor in Florida home insurance pricing. Roofs under 10 years old qualify for the best rates, while roofs 15-20 years old face significantly higher premiums or difficulty finding coverage. Many carriers won't insure homes with roofs older than 20 years, and those built after March 2002 automatically qualify for building code discounts.
Flood insurance requirements depend on your specific property's location and flood zone designation. Some Lakeland neighborhoods are in FEMA flood zones requiring coverage if you have a mortgage, while others are in low-risk areas where it's optional. Even if not required, flood insurance is worth considering since standard homeowners policies don't cover flood damage and Florida averages around $780 annually for flood coverage.
A wind mitigation inspection documents your home's hurricane-resistant features and typically costs $75-150. The inspector evaluates roof attachments, window protection, roof shape, and other wind-resistance features. Most homeowners save 10-45% on their premiums with a good report, potentially saving hundreds to over a thousand dollars annually depending on your home's features.
While Lakeland's inland location does provide savings of 20-50% compared to coastal properties, you still face Florida's elevated insurance costs due to statewide hurricane risk. Central Florida experiences severe wind events, tropical storms, and hurricane remnants even when storms make landfall elsewhere. Additionally, the entire Florida insurance market has been stressed by major hurricanes, creating what insurers call 'statewide risk baggage' that affects all homeowners.
The biggest discounts come from bundling home and auto insurance (15-25% savings), wind mitigation features (10-45%), and newer roofs (10+ years qualify for substantial credits). Other discounts include security systems, claims-free history, higher deductibles, updated plumbing and electrical, impact-resistant materials, and professional affiliations. Combining multiple discounts can reduce your premium by 30-50% or more.
Stand out to local shoppers with your team, specialties, and business hours. Member agencies get priority placement and more features.
Join the network